So you're on LinkedIN, but are you using it to build your business, save you time, advertise your products, establish your expertise, make the most of your contacts and network with new potential clients? LinkedIN is now generating valuable revenue for us, and it costs nothing to use it the way we do.

This session will take you from amateur dabbler to professional networker. You will understand which activities give you the most exposure, which will raise your ranking on LinkedIN, which aren't worth doing, and how to use LinkedIN's permission-based marketing tools to drip-feed your marketing message to your audience every day of the week - free of charge.

"The live workshop style is a great taster and introduction to social networking, is full of tips and tricks and will save you HOURS of time compared to DIY – that's why I recommend you attend."

Using real life examples and case studies, plus hands-on activities, we'll cover:

•  Getting started.
•  Top ten mistakes to avoid.
•  The one, the only - make sure you grab your unique public profile address.
•  How to make an impact with your online profile.
•  LinkedIN etiquette - don't show up "naked"!
•  Take your network online & Make your network online.
•  Questions and Answers versus Groups.
•  How to prove your expertise by ASKING the right questions.
•  Don't get lost in the crowd! - Find your niche and use it.
•  When recommendations do more harm than good.
•  Your Social Networking action plan: what to do and how often.
•  Freemium services explained - or how LinkedIN uses your information.
•  LinkedIn and beyond:
  •  Creating your Company's LinkedIN homepage
  •  Creating Events
  •  Sharing News
  •  Integrating Twitter
  •  Applications with attitude

You'll get the most from the workshop if you have already signed up to LinkedIn beforehand, and had a look around.

BRING YOUR OWN LAPTOP OR WE CAN PROVIDE ONE IF BOOKED IN ADVANCE!

Combine this workshop with the Twitter workshop the same afternoon and get both for £175!